Google Postmaster Tools
Get alerted to changes in bulk email status for your org
Programmatically gather data about your email sending status as an organization. Metrics include Spam Rate, IP Reputation, Domain Reputation, Feedback Loop, Authentication, Encryption, and Delivery Errors.
Stack Moxie’s built-in Gmail Postmaster Checklist automatically sets up daily monitoring for Spam Abuse Rate and Domain Reputation, and sends you notifications if you exceed recommended thresholds. Or set custom thresholds if needed for your organization.
Set different thresholds and notifications for each subdomain you wish to track, and monitor it all in a single dashboard.
Starters
Prebuilt tests you can run against Google Postmaster Tools straight away.
- Gmail Postmaster Dashboard
- Domain Reputation Monitoring
- Domain Reputation Alerts
- Spam Abuse Rate Monitoring
- Spam Abuse Rate Alerts
What you get
- See trends, and get alerts and notifications on the following metrics for your org, as determined by Google:
- Spam Rate
- Domain Reputation
- Set thresholds for notification when your domain reputation or spam abuse rate changes.
Questions
- Which domain reputation tool integrates with Gmail Postmaster?
- Stack Moxie reads Gmail Postmaster Tools directly and monitors it on a schedule, so domain reputation and spam abuse rate are checked daily rather than whenever someone remembers to open the dashboard. You set a threshold per sending subdomain and get notified when Google's figures cross it. Postmaster itself reports; it does not alert, which is the gap this fills.
- What does Stack Moxie monitor from Google Postmaster Tools?
- Spam rate and domain reputation on a daily schedule with alerting, plus visibility of the wider Postmaster set — IP reputation, feedback loop, authentication, encryption and delivery errors. Thresholds are per subdomain, so a transactional subdomain and a marketing subdomain can be held to different standards.
- Why not just check Postmaster Tools manually?
- Because reputation damage is gradual and the dashboard only tells you once you look. A spam rate drifting toward Google's threshold is recoverable if you see it the day it moves and expensive if you see it a fortnight later, after a send. The value is the schedule and the alert, not the data — the data is already free.
Test your Google Postmaster Tools setup
Stack Moxie continuously tests the forms, workflows and integrations your revenue depends on, so breakage surfaces before a lead does.